BLACK BY BLUE BRAVE: A Singapore Watch Brand Making Waves in the Global Market

BLACK BY BLUE BRAVE: A Singapore Watch Brand Making Waves in the Global Market

The Butterfly Watch: An Elegant Timepiece Featured on Vogue Du liest BLACK BY BLUE BRAVE: A Singapore Watch Brand Making Waves in the Global Market 4 Minuten Weiter BLACK BY BLUE BRAVE Launches The Merlion Watch with a Spectacular Party

Fast-growing Singapore Watch Brand at Inhorgenta Munich (Germany Watch and Jewellery Exhibition).


Founded in 2020, BLACK BY BLUE BRAVE, is a Singapore fashion brand specialising in professional watches and accessories. BLACK BY BLUE BRAVE constantly innovates and transforms unique designs of watches that stand out from traditional watches' aesthetics.

  • BLACK represents mystery, the unknown with infinite possibilities, where we explore and innovate unique designs.
  • BLUE is the colour of the vast open sea and sky, representing our dreams and freedom.
  • BRAVE signifies our authenticity to be fearless and be who we truly are. 

Together, these form the name BLACK BY BLUE BRAVE, driving the very principles accompanying everything we do.

Exponential Growth and Strategic Store Locations

Since September 2022, the company has expanded rapidly to 8 outlets within nine months. BLACK BY BLUE BRAVE stores are strategically located in Singapore. Examples include 313@somerset, Jewel Changi Airport, Bugis Junction, AMK Hub, Westgate, PLQ Mall, Design Orchard and OG departmental store. These strategic stores' locations provide convenience to the customers.

First open-concept watch and jewellery boutique in Singapore

On September 2022, BLACK BY BLUE BRAVE opened the first open-concept watch and jewellery boutique at Paya Lebar Quarter (PLQ Mall) in Singapore. The company focuses highly on customers' in-store experience and emphases letting the customers touch and feel the products' quality. BLACK BY BLUE BRAVE differentiate itself by providing exceptional customer service, unique designs, and high-quality watches at affordable prices.

Global Expansion Plan

With a strong desire to represent Singapore as a prominent watch brand globally, BLACK BY BLUE BRAVE has set its sights on international expansion. Through strategic partnerships with distributors in the US, Europe, the Middle East, and Asia, the brand aims to reach a wider audience. The recent expansion into Germany, France, Sweden, Bulgaria, Brunei, and Iraq, following the Inhorgenta exhibition, showcases their commitment to this goal. BLACK BY BLUE BRAVE is inspired to represent Singapore globally as the next CHARLES & KEITH in the watch industry. 

Hong Kong Flagship Store: An Exciting Milestone

Continuing its ambitious expansion plans, BLACK BY BLUE BRAVE is set to open its first overseas flagship store in Hong Kong's prestigious Harbour City Mall. This 700-square-foot space will provide customers with convenient access to their exceptional timepieces, further solidifying the brand's presence in the international market. The expansion demonstrates their dedication to product accessibility and customer satisfaction.

A Vision for the Future

Leo Wang, CEO and Founder of 4B Watches Pte Ltd, expressed his confidence in BLACK BY BLUE BRAVE's designs and quality, stating, "Our vision is to become a well-known Singapore watch brand that is recognized globally. Our brand will continue to expand and penetrate new markets." With their unwavering commitment to innovation, quality, and authenticity, BLACK BY BLUE BRAVE is poised for remarkable success on the global stage.


BLACK BY BLUE BRAVE has emerged as a force to be reckoned with in the world of watches, captivating customers with their unique designs and exceptional craftsmanship. With its rapidly expanding store presence in Singapore and plans for international expansion, this Singaporean brand is on track to achieve global recognition. As they continue to push boundaries and captivate new markets, BLACK BY BLUE BRAVE is poised to become a prominent name in the watch industry, representing Singapore's creativity and excellence worldwide.

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